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Content marketing

New generation buyers looks at value. They discard Ctril+C and Ctrl+V. They need genuine, original & strategic content. Content writing is an art, At addKraft, we kraft content and add value! We are one of the best Content Marketing Company chennai.

addkraft’s purpose is to create such magical stories in the challenging world of business using the right combination of three fundamental tools:

Strategy
Marketing
Content

Successful business leaders use different types of content to convey the business values to their customers. At different marketing and sales stages of the buyer’s journey such as awareness, interest generating, desire and action stage, different types of content are used. In a b2b sales scenario, different content types are used for those who are unaware of the problem, those once they understand the problem, when they really start evaluating solution and when they decide to buy the product or your service.We will provide original and genuine content that is close to your intrinsic values of your product or brand.

Aligning sales and marketing for b2b business goals? b2b marketing consultant perspective

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Principle and foundations of business to business ( b2b) marketing is different from b2c companies, and even in 2019, many b2b business stakeholders fail to understand. In b2b business situation, the primordial difference is that the buyer is not a single person. Businesses buy with a team of conscience and approvals. Professionals owning specific roles… Read More »Aligning sales and marketing for b2b business goals? b2b marketing consultant perspective

Are you wasting money for b2b leads? b2b digital marketing for lead generation

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Are you waiting for “real” meetings? Are you finding trouble to get useful contacts or leads? Are you looking for lead generation to give you qualified leads? Then think about b2b digital marketing for lead generation from strategic marketing experts. If you are waiting for events such as trade shows and fairs to build up… Read More »Are you wasting money for b2b leads? b2b digital marketing for lead generation

Marketing restaurant franchise is not easy. Connect with Brand Experts.

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How to Market Your Franchise Restaurant— Branding Strategies. We have the answers! Just do it or we will do it for you! Marketing restaurant can be done easily with right strategy! Ø Explore Your Audience Ø Determine Your Budget Ø Build a Cross -Action Plan Ø Entrust in the Right Tools for Analysis Ø Highlight… Read More »Marketing restaurant franchise is not easy. Connect with Brand Experts.

How can I market boutique store?

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You have started a boutique business. You have opened and beautifully presented displays and as well some in the stock. Now you need new customers and also retain want to them. Now you face the heat!. Anyone needs a marketing plan to acquire ad retain customers. how can I market boutique store? Writing a marketing… Read More »How can I market boutique store?

Marketing a boutique shop / digital marketing for a boutique shop

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According to a global survey, retail brands are more likely to retain their customers if they invest in the digital experience they offer both online and in stores. For nearly 9 out of 10 consumers, a positive digital shopping experience has as much impact on brand loyalty today as prices …Riverbed has released the results… Read More »Marketing a boutique shop / digital marketing for a boutique shop

Publishing technologies to solve the major challenges of global publishers – marketing publishing services

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The publishing industry has survived for generations, constantly evolving and presenting its finest reads. Global publishers are facing challenges in reducing their cost of operations, marketing publishing services, speed to market and being different. However, behind each publication, every publisher has to face a number of his or her own challenges. Let’s look at some… Read More »Publishing technologies to solve the major challenges of global publishers – marketing publishing services

laser focused b2b brochure and effective b2b email marketing – case study

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Small and Medium companies are facing challenges to build their brand. This is a marketing campaign case study. This case is about Lead Generation campaign with a special focus on low budget b2b campaigns. The Target Market was Small and Medium Industries of South Asia. Solution provided were Email Marketing, stakeholder wise value proposition through… Read More »laser focused b2b brochure and effective b2b email marketing – case study

Content marketing services for SMEs

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3 Minutes read Return on Investment for a marketing campaign is extremely critical for any business to succeed. Especially if you are small scale (Small and Medium enterprises) business, your marketing budget needs to be prudent.  You need to have the right mix of  marketing techniques to reach your target audience. But, how will you… Read More »Content marketing services for SMEs

Outcome based content marketing

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Content marketing is the most effective way to gain audience attention. It is widely used in digital marketing by enterprises and agencies across the world. If it is an outcome based content marketing, then it will be the best suited. It covers end to end marketing process with desired outcomes. Majority of the marketing campaigns… Read More »Outcome based content marketing

Without a genuine content marketing strategy, digital marketing will do courier service only.

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Content marketing is the most effective way to gain website traffic and is widely used in digital marketing by enterprises across the world. It focuses on providing users with valuable, relevant information about a company’s products and services, thereby attracting customers to your site. Without genuine content marketing strategy, digital marketing will do courier service… Read More »Without a genuine content marketing strategy, digital marketing will do courier service only.