Content Marketing is a parallel approach to digital marketing. I am saying that I have been running a content marketing agency, and many of my customers often considered content marketing as a sub-set of digital marketing. Some customers do not want to call digital marketing and prefer to use content marketing in the marketing approach.… Read More »content marketing for strategic advantage
Waste of money. We have overspent. Just a waste of time. We often here in marketing team review meetings. Let’s align the marketing and sales team more. Let’s focus on content. Let’s do support sales with the right content at the right time. Sales enablement and sales effectiveness depend on the right content. Studies say… Read More »Sales Enablement, Sales Effectiveness depends on Right Content
Agile marketing techniques: Is it just another fancy jargon or some meat to bite Let us start with the flip side of the reporting. How does it impact for b2b marketing? Pessimists will tell you that agile marketing is not a solution that can magically solve the complexities of marketing because every company is unique… Read More »Why Agile marketing techniques for b2b marketing?
“Differentiate your clientele. Identify the most profitable customer group. Ignore the rest ”- Seth Godin I will explain in the following way! Imagine you are getting ten leads generated by your marketing team. Research on those ten leads and identify two or three best fit for your product. Focus key account management process. Rest give… Read More »How to get large b2b deals? b2b marketing and b2b sales deals
In this competitive and volatile environment, companies must fight to maintain and develop their business, at least stay afloat. However, you must have some process already running to connect with your audience regularly. b2b business development is primarily aligning all the customer-facing functions such as marketing, digital marketing, and sales enablement to generate business for the company.… Read More »How do you accelerate the growth of your B2B business development?
What is microlearning? Microlearning is a training approach that uses small, bit-sized and focused content resources to help the trainee or the learner to meet a specific need. Microlearning is not just for training companies or skills providers. Any organization can apply microlearning techniques to keep updating their employees as part of reskilling or upskilling… Read More »Microlearning content through videos need rich content
Business life Post-COVID is about Survival and digital. Our ( my!) business has increased, though in the general world facing loss. The reason being, Small and Medium companies have quickly moved to online ordering and interested in content marketing. These new E-commerce sites are increasingly investing in their strategic and as well as SEO content… Read More »content writing for eCommerce approach – addkraft
From approximately 2000 onwards, the Internet has become an essential marketing tool over the years. Your web site or web portal has become the virtual sales manager working for 24 hours / 7 days. There is no salary or personal supervision required!. The website Of all the means of advertising available to you today, Internet… Read More »Website design and content – must require strategic thinking
Challenges in Mobile app development and how to overcome them – Sample Blog Post . Addkraft provides simple blog articles for IT companies. This is a sample blog post article. (This article traces 6 key challenges commonly faced during various stages of mobile app development cycle and outlines solutions to overcome them). Table of Contents… Read More »Sample Blog Post – Mobile App development
What is a white paper? Definition and definition of terms. The white word paper comes from English and means “white paper”. White papers were originally used in politics. For example, political action, state financial situation and changes in the law were published. Later on, white papers then prominent in IT, technology and industry verticals. There… Read More »What is a white paper? Lets understand its efforts and pricing for white paper